Ken Laner No Comments

Benefits of Selling on QVC

Here are the Benefits of Selling Products on QVC

In the competitive world of retail, finding effective channels to sell products is crucial for success. One platform that has gained significant popularity among sellers is QVC, the television shopping network. QVC offers a unique selling experience that provides several benefits for businesses looking to expand their reach and increase sales. By using a QVC Rep, it makes it even easier to approach this large organization.

  1. Massive Audience Reach: QVC reaches millions of viewers across the United States and internationally. This broad audience provides sellers with a platform to showcase their products to a large and diverse customer base.
  2. Demonstration and Engagement: Unlike traditional retail channels, QVC allows sellers to demonstrate their products live on air. This interactive approach engages viewers and helps them better understand the features and benefits of the products being sold.
  3. Increased Sales Potential: The live demonstration and interactive nature of QVC often lead to higher conversion rates compared to other retail channels. Customers are more likely to make a purchase after seeing a product in action and hearing about its benefits.
  4. Brand Exposure: Selling products on QVC can significantly increase brand exposure. The network has a loyal customer base that trusts its product recommendations, which can help build credibility for new or lesser-known brands.
  5. Product Feedback: QVC provides sellers with valuable feedback from customers. The live nature of the platform allows sellers to receive immediate reactions from viewers, which can be used to improve products and marketing strategies.
  6. Cross-Promotion Opportunities: QVC often features products in collaboration with other brands or celebrities, providing sellers with valuable cross-promotion opportunities. This can help increase brand visibility and attract new customers.
  7. Ease of Selling: QVC handles many aspects of the selling process, including logistics, customer service, and payment processing. This allows sellers to focus on product development and marketing, making it easier to scale their businesses.
  8. Long-Term Partnerships: Building a successful relationship with QVC can lead to long-term partnerships. Sellers who consistently deliver high-quality products and sales performance may be invited back for future appearances, further increasing their brand’s exposure and sales potential.

According to Ken Laner, a QVC Rep and President of 6 Ideas, Inc., ” QVC has a very large reach and a very targeted demographic. So if you are selling a product that is demonstrable and the audience is 50+, then QVC is a great opportunity for sales success!”

In conclusion, there are many benefits of selling products on QVC offers numerous benefits for businesses looking to expand their reach and increase sales. The platform’s massive audience reach, live demonstration capabilities, and brand exposure opportunities make it an attractive channel for sellers across various industries. By leveraging the unique selling experience offered by QVC, businesses can enhance their sales strategies and achieve greater success in the competitive retail landscape. For more information, contact Mr. Laner at or call 847.477.9093.

Ken Laner No Comments

Drive Pulse Oximeter sells out on QVC Debut

As a QVC Rep or QVC Broker, we are always looking out for the latest trends. Drive Medical has been in business for 20 years and makes high quality products for nursing homes, hospitals, medical supply companies, etc.  They are not the cheapest product out there but surely the higher end. You get what you pay for when it comes to medical products and you dont want to skimp when it comes to your health. Our QVC rep organization has been working with Drive for over 10 years.